Product Marketing

Launch With Confidence, Not Guesswork

Route launch traffic across message and destination variants before you make one path the default. Review Klinky link signals alongside your own launch data.

Create a free split link

The Problem

You are launching a new product in three weeks. You have three different angles you could take: the productivity angle, the cost-saving angle, or the innovation angle. Each one feels right. Each one has supporters on your team.

Picking one path too early can make the whole launch harder to read. Klinky lets you keep one shared launch link while routing visitors across destination variants, so your team can review real activity before changing the default route.

The Solution

Klinky lets you test launch destinations with real audiences before a broader rollout.

1

Build Pages

Landing pages for each angle

2

Create Link

Split traffic evenly

3

Test

Small pre-launch campaign

4

Review

Compare link and launch signals

5

Adjust

Change routing after review

Example Scenario

The Test

  • A launch team has multiple messaging angles to try
  • Each angle has its own landing page destination
  • One Klinky link routes visitors across those destinations
  • The team reviews link data with signup and campaign reports

The Review

  • Each destination receives the traffic share the team chooses
  • Klinky shows link and variant activity for the shared launch link
  • The team compares that with their own waitlist or product data
  • The default route can be changed when the team is ready

Who This Is For

Primary: Product marketers and founders launching new products who want a controlled way to compare launch destinations.

Growth TeamsAgenciesKickstarter CreatorsCourse Creators

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Related Klinky workflows

Link traffic splitting

Roll out a new launch destination gradually.

A/B testing links

Compare destination variants behind one shared link.

Link analytics

Review link and variant activity before changing a route.

Traffic split calculator

Plan the rollout split before launch traffic arrives.

Trust and data handling

See how Klinky handles link and click data.

Ready to compare launch destinations?

Create one launch link and adjust routing after reviewing real activity.

Create a free split link